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I often get questions from clients about if and when and why they should use Twitter in business? Answers: Yes. Now. To listen and connect. Will they lose control? Answer: Sometimes you have to let go for a bit in order to get a better hold. I am going to give you some specific examples here.
If you have a website, and you’re serious about getting the most out of it, you probably have already done some SEO work. You’re using some form of Social Media to connect with prospects. And, you’re watching those Analytics for actions you can take to guide visitors toward desired business outcomes. Good… you’ve got Metrics.
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Social Media Monitoring Techniques…
How do you monitor social media impact? First… get clear on your goals.
In this post, we’ll take a look goals for Social Media Marketing (SMM), business wise, and then some techniques for monitoring, reviewing and reporting on same. Here’s what I’ll cover: Read More »