Category Archives: SEO Help

MarCom News, Plus 3 Surprising Rules for Inbound Marketers

By Scott Frangos | Published: November 11, 2011

Tweet This week, we’ll cover a couple of important new Google announcements that affect your marketing tactics, plus take a look at 3 surprising rules for Inbound Marketers, including the proposition that Facebook Likes may not be that important — I’ll tell you why.  Note I’m using this week’s new media marketing flavor, “Inbound Marketing” [...]

Also posted in Google Plus, Social Media Marketing | 3 Comments

3 Inbound Marketing Trends for Content Marketers…

By Scott Frangos | Published: November 1, 2011

Tweet Things just keep on developing in the trenches of the SEO, PPC, and Social Media skirmishes, which means Content Marketers and MarCom pros need to pay close attention to integration and convergence happening in different areas of inbound marketing. We’ll look at three Inbound Marketing Trends here, discuss what they mean, and look at [...]

Also posted in Content Marketing, Conversion Focus, Social Media Marketing | Leave a comment

6 Emerging SEO Tactics for Content Marketers

By Scott Frangos | Published: October 24, 2011

Tweet Summary: As the beat quickens in the world of B2B SEO Tactics, we find new technologies like Apple’s SIRI voice search (“Find Local Plumber”, etc.), and PPC and Social Media become more important to SEO, knowing where to focus your SEO efforts is becoming essential.  I’ll cover some new trends, and give you some [...]

Also posted in Content Marketing, Conversion Focus | Leave a comment

Stay on Top of Your Social Media Strategy

By Scott Frangos | Published: September 24, 2011

Tweet Everyone’s abuzz about how Google and other search engines are now heavily weighting your “social signals” — how many people like, friend, retweet, repost at LinkedIN, and Google+ your content.   Google+ too?  Yep.  But how do you stay on top of your Social Media Strategy? Why do I think Google+ is a winner for [...]

Also posted in Google Plus, Social Media Marketing, Twitter Tools | Tagged , , , , | 1 Comment

Connection Cycle Marketing & the Rule of Fours…

By Scott Frangos | Published: January 27, 2011
Connection Cycle Marketing

Tweet Last week I wrote about how Content is the Kings’ Gold… but not the King. In that post, I promised I’d write a bit more about “Authentic Connections”, and different kinds of Optimizations that the King can use  as he or she pays out the gold.  We’ll get a big picture feel for how [...]

Also posted in Advertising, Conversion Focus, Landing Page Optimizations, Social Media Marketing | 1 Comment