Tweet Have you spent time in Google Analytics, enjoying the reports, but scratching your head as to what they mean? What action can you take based on the information you’ve reviewed? The answer depends on learning what visitor behavior you should watch, based on what business goals you have for visitors to your site. Do [...]
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Social Media Monitoring Techniques…
Tweet How do you monitor social media impact? First… get clear on your goals. In this post, we’ll take a look goals for Social Media Marketing (SMM), business wise, and then some techniques for monitoring, reviewing and reporting on same. Here’s what I’ll cover: Two basic objectives when setting Goals for Social Media Monitoring TweetReach [...]