Tag Archives: custom

The Optimizer: Twitter Engagement, Twitter Advertising

Tweet Twitter Engagement: Are you on Twitter yet?  Yes… it will pay off for your business if you use it efficiently and correctly to connect with prospects.  Below are some ideas on how to advertise using Twitter. Remember… it’s not about followers. It’s about engagement. Many users miss the ways, besides just tweeting, to engage [...]

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The Optimizer: Playing Ball with Twitter & WordPress

Tweet Playing Ball: Innovation, change, and Social Media Marketing growth… it’s happening rapidly each week.  Last week, Twitter reported astronomic growth — up 422% in 12 months. WordPress reported 2 million business blog and CMS installations in 2008.  Wow.  Talk about “playing ball on running water.”  How do you grab a hold of this tiger [...]

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The Optimizer: #3 on Google in 19 Minutes…

Tweet #3 on Google in less than 19 Minutes: What’s the true power of a Business Blog? Well, you know I always focus on conversions. But before you can convert a visitor to a customer, you have to have visibility. And once your Blog gets accepted as a trusted source for information in your market [...]

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WebFadds Optimizer: What’s A Conversion?

Tweet So… what is a “Conversion”: I get this question a lot.  Remember when everyone worried about “hits?”  Well, “conversions” are the new hits. You see, it’s not really that good to get a lot of hits, if your visitors simply bounce away without doing anything that brings them closer to a business goal. You [...]

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Business Blogging – a New Concept?

Tweet How Well is Your Site Converting? Business Blogging — A Paradigm Shift: I was working on a CMS development project last week for a company of technically savvy consultants, and so was very surprised when our team received feedback that blog links shouldn’t appear on the front page of their site, and that blogging [...]

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